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Visit Maldives Begins “Leads Generation Campaign” With Australia’s Signature Media 

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3 years ago

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Visit Maldives begins “Lead Generation Campaign” with Australia’s Signature media. This B2B campaign will be held from October 2021 till April 2022.
Signature Media is Australia’s leading independent publisher of travel content. The brand has four platforms, including Holiday with Kids (HWK), Vacation and Travel (V&T), Signature Luxury Travel (SIG) and Luxury Travel & Style (LTS), through which print and online tourism related content is circulated to over hundred of thousands of readers/viewers.
The campaign with Signature Media is held as part of Visit Maldives’ efforts to make Maldives the go-to destination in the Australia Market, to build media and PR contacts and to increase engagement with tourists from Australia. The campaign will target three segments of travelers, including luxury, family and standard travelers with distinct messaging for each.
Through this campaign we aim to inform travel trade and tourists of the wide variety of options available in the Maldives for not just luxury, honeymooners and couples but also families and budget travelers. It targets to boost visibility of Maldives in the Australian market to encourage pre-booking. During this campaign Signature Media will post advertisements and editorials of Maldives targeting 4 platforms of the group which is expected to reach over 700 thousand readers/viewers of its platforms.
The campaign is conducted as part of our strategy for the Australian market which is based on promoting Maldives as a safe haven and top of mind destination for Australians when their borders open for international travel. The strategy is based on providing information about the stringent measures in place at our resorts, hotels, guesthouses and liveaboards to Australians. It also targets to inform Australian tourists about unique experiences available in the Maldives.
Maldives have been holding several activities, such as webinars, social and digital media campaigns targeting Australian travel trade as part of the effort to maintain destination momentum and increase arrivals from the market once their borders open for international travels. The upcoming activities for the Australia market includes a Virtual Cooking class, partnership with Stab Magazine & Travel.

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Nasheed to form new party

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Published

12 months ago

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17/05/2023

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The main ruling Maldivian Democratic Party (MDP)’s leader Mohamed Nasheed has decided to form a new political party.

Nasheed initiated a separate political movement within MDP, ‘Fikuregge Dhirun’, following his loss in MDP’s presidential primary held back in January. After major conflicts with the government and its policies – all lawmakers from the faction tendered their resignation from MDP on Wednesday.

The move came after Central Henveiru MP Ali Azim was expelled from the party on Tuesday and banned from rejoining for at least one year over involvement in opposition political activities surrounding the Chagos archipelago dispute.

The 12 members who resigned from MDP on Wednesday are;

Parliament’s Deputy Speaker, North Galolhu MP Eva Abdulla
Ungoofaaru MP Mohamed Waheed (Wadde)
North Maafannu MP Imthiyaz Fahumy (Inthi)
West Henveiru MP Hassan Latheef
Hulhudhoo MP Ilyas Labeeb
North Kulhudhuffushi MP Yasir Abdul Latheef
Vilufushi MP Hassan Afeef
Central Maafannu MP Ibrahim Rasheed (Bonde)
Madaveli MP Hussain Firushan
Thoddoo MP Hassan Shiyan (Gita)
North Mahchangoalhi MP Mohamed Rasheed (Boadhigu)
Gadhdhoo MP Ahmed Zahir
All 12 members are close acquittances of Nasheed. MP Hassan Latheef, during a meeting at Bodufenvalhuge on Wednesday, announced Nasheed’s decision to form a new political party. The meeting was attended by supporters of Nasheed.

Should Nasheed form a new political party, that party would be the largest opposition party in terms of members in the parliament, thereby, the minority party. The minority party at present, opposition PPM-PNC coalition has only eight members in the parliament.

Despite the resignation of the 12 MPs, President Ibrahim Mohamed Solih continues to hold full control of the Parliament with 56 MPs.

Source(s): sun.mv

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MPs loyal to Nasheed leave MDP

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Published

12 months ago

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17/05/2023

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Multiple members of the main ruling Maldivian Democratic Party (MDP) loyal to the party’s leader Mohamed Nasheed have left the party.

The members who resigned from MDP include 12 MPs. They include Deputy Speaker Eva Abdulla, MP Mohamed Waheed, MP Imthiyaz Fahmy (Inthi), MP Hassan Latheef, MP Ilyas Labeeb, MP Yasir Abdul Latheef, MP Hassan Afeef, MP Ibrahim Rasheed (Bonde), MP Hussain Firushan, MP Hassan Shiyan, MP Mohamed Rasheed (Boadhigu), and MP Ahmed Zahir.

They submitted their resignation letters Wednesday.

The move comes after MDP’s parliamentary group had requested action against Inthi, Hassan Latheef, Ilyas, Yasir, and Central Henveiru MP Ali Azim earlier this week, for forming an alliance with the opposition Progressive Party of Maldives (PPM), Jumhoory Party (JP) and Maldives National Party (MNP), after accusing the government of failure to protect the interests of the Maldivian people in the case lodged with the International Tribunal of the Law of the Seas (ITLOS) over the disputed maritime territory between Maldives and Mauritius.

The party’s disciplinary committee decided to expel Azim from the party on Tuesday.

They are all members of Nasheed’s ‘Fikuregge Dhirun’ faction.

However, Nasheed has yet to resign from the party.

Despite the resignation of the 12 MPs, President Ibrahim Mohamed Solih continues to hold full control of the Parliament with 56 MPs.

Source(s): sun.mv

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The Cambodian Prime Minister arrives in the Maldives on an official visit

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Published

1 year ago

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15/01/2023

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The Prime Minister of the Kingdom of Cambodia, Samdech Akka Moha Sena Padei Techo Hun Sen, arrived Sunday morning on an official visit to the Maldives at the invitation of H.E. President Ibrahim Mohamed Solih. It is Samdech Techo Prime Minister Hun Sen’s first visit to the Maldives.

The Cambodian Prime Minister and accompanying delegation were received at Velana International Airport (VIA) by the Minister of Foreign Affairs, Abdulla Shahid (ODRI). The government will hold a ceremony on Monday to officially welcome the Cambodian Prime Minister to the Maldives.

During the visit, President Solih would meet with Samdech Techo Prime Minister Hun Sen and hold official talks on strengthening bilateral cooperation, followed by the exchange of memoranda of understanding (MoUs) between the two countries. President Solih and the Cambodian Prime Minister would also deliver a joint statement on the outcomes of their discussions.

The Maldives and Cambodia established diplomatic relations on September 21, 1995.

Source(s): President Office.

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