Business

Maldives to be promoted on Snapchat via new geofilter and AR lens

Published

2 years ago

21/04/2022

MNN

Ooredoo Maldives has announced a partnership with the messaging application Snapchat to promote the Maldives via a new geofilter and an Augmented Reality (AR) lens.

The partnership between Ooredoo Maldives and Snapchat was officially launched by Minister of Environment, Climate Change and Technology Aminath Shauna, during a special event held on April 20. Through the partnership, Ooredoo has introduced a new geofilter named “Hello from the Sunnyside”, and a new AR lens dedicated to the Maldives, showcasing the unique cultural attire of locals. The partnership is part of the Golden Jubilee celebrations of the Maldivian tourism industry.

Speaking at the event, Environment Minister Shauna noted it is important to partner with reputable organisations such as Snapchat, to seek new innovative ways to promote the Maldives and be resilient in an ever-changing pandemic, climate change and other economic challenges that the country is facing.

Speaking at the event, CEO of Ooredoo Maldives Khalid Al-Hamadi said the advanced tools of Snapchat can be leveraged to engage and promote the Maldives to global communities in fun and unique ways, such as the newly launched AR lens and geofilter to celebrate the Golden Jubilee of tourism in the Maldives.

Meanwhile, the Carrier Partnerships Manager of Snapchat, Bachir Boumediene said Snapchat is excited to partner with Ooredoo Maldives, adding it is committed to democratising the ability to use AR which will be expanded through such strategic partnerships.

Ooredoo Maldives stated its partnership with Snapchat is expected to accelerate the adoption of AR through fun filters that promote the Maldives and its culture. Ooredoo said it will explore the many ways to enable new opportunities for its customers and create incredible experiences.

Source: psmnews

Business

Dubai company awarded the development of SEZ

Published

21 hours ago

12/05/2024

An agreement has been signed by the Maldivian administration with UAE’s International Free Zone Authority (IFZA) to develop Special Economic Zones (SEZ) in the Maldives.

The agreement, officially co-signed by Minister of Economic Development and Trade Mohamed Saeed and IFZA Chairman Martin Gregers Pedersen during a special ceremony, marks a significant milestone in economic development.

Speaking at the ceremony, Minister Saeed emphasized the timeline for finalizing the agreement, committing to reach a consensus within the next four months. As part of the agreement, Fonadhoo in Kaafu Atoll will be transformed into a financial hub, featuring a new financial center and a bridge connecting Male’ and Hulhule. IFZA will bear the expenses for these developments.

The Ministry of Economic Development and Trade further highlighted plans for the Economic Gateway project in Ihavandhippolhu, aiming to attract investors with IFZA’s expertise. Addressing the attendees, Chairman Pedersen expressed confidence in the success of the project, underscoring collaborations with investors to further enhance opportunities in the Maldives.

The development of SEZs remarkably aligns with the President Dr. Mohamed Muizzu’s vision to diversify the economy and stimulate financial growth. The Maldivian administration is optimistic about attracting future investments and positioning the country as a desirable destination for business opportunities.

Source(s): PsmNews

Business

Over USD 713M generated attributing to revenue increasing by 3.7%

Published

2 days ago

11/05/2024

Ministry of Finance has revealed a remarkable surge in the government’s revenue generated as of April 25, which exceeds USD713 million. The latest weekly fiscal report publicised by the ministry indicates that this contributes to a 3.7% increase in revenue in comparison to the revenue of USD693 million, generated within the same period, in 2023.

The fiscal report shows that the revenue comprises USD 596 million in tax revenue, USD116 million in non-tax revenue, and USD3 million in aid received. Tax earnings include import duty, business and property tax (BPT), goods and services tax (GST), as well as earnings from GST. The breakdown of revenue generation includes USD45 million from import duties, USD168 million from BPT, USD330 million from GST, USD24 million from green tax, USD22.6 million from airport service charges, and departure tax.

Expenditures until April 25 totalled USD817 million, with USD629 million allocated to recurrent expenses and USD181 million to capital expenditures. This represents a significant reduction in expenditures compared to the USD244 million spent by the government in 2023, during the corresponding timeframe. Recurrent expenses cover USD207 million for salaries and allowances and USD408 million for administrative work. Meanwhile, capital expenditure primarily encompasses expenses related to structural development.

Source(s): PsmNews

Business

Maldivian regional fleet grows with fourth ATR arrival

Published

4 days ago

09/05/2024

Maldivian, the national carrier of the island nation on Wednesday, announced the arrival of its newest addition to the fleet, a fourth ATR 42-600 aircraft.

The new aircraft added to the carrier landed at Velana International Airport some time on Wednesday.

In order to commemorate the milestone, a special ceremony was held at VIA which was attended by distinguished guests, officials and key partners.

The new aircraft, Maldivian added, will enhance the airline’s capacity to serve more routes and provide increased connectivity for both locals and tourists. Moreover, this fleet expansion also reflects Maldivian’s commitment to offering exceptional service and convenience to its passengers.

At Wednesday’s event to welcome the new ATR aircraft, Maldivian’s Managing Director Ibrahim Iyas emphasized the importance of the new aircraft in the company’s growth strategy.

“We have made great strides toward achieving both operational excellence and a greater passenger experience with the addition of this brand-new ATR aircraft to our fleet,” Iyas commented.

“This aircraft offers an unprecedented level of comfort thanks to improved interior humidity control and much lower noise levels. Modern avionics and exceptional fuel economy which further support our dedication to sustainability while maximizing performance throughout our expanding network.”

Maldivian fleet currently has 25 aircraft which include an Airbus A320 commercial carrier, four ATRs, nine Dash-8 series aircraft and eleven Twin Otter seaplanes.

Source(s): sun.mv